BRANDING AND WEBSITE: ORLUNA LIGHTING

Orluna believe the right lighting doesn't just transform a space but also the mood of those within it. And while you may not know their name, you're likely to know have been lit up by their work. Their uplights and downlights grace countless businesses, hotels, high-end retail spaces and residences worldwide.

They needed a complete repositioning to be aspiration-led. This new brand position challenges their historic perception, and champions their mission, to offer the world's best lit effect. 'Beautifully Lit' and a completely new visual identity live within a new website and range of brand collateral. Whilst working at Brave, 250+ bespoke CGI images, motion CGI renders, and a new lifestyle photography shoot was all developed and Orluna was reborn. There were rave customer reviews and a 40% increase in website dwell time.